Question: Do Charity Bicycle Rides Work?

I’m not talking about mass gran fondo-style rides like MS150, but the smaller “a few of us are going to ride from X to Y and raise money along the way” type of rides.  I’m genuinely curious: do they raise money?  I can understand “awareness” as a goal (some of my friends are running across North Dakota this summer), but can riding from North Dakota to Florida really raise $500,000?

Here’s an opportunity for someone to do some Googling and make some graphs comparing how much money can be raised by different charity strategies.  I’d be interested in knowing.

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