How do we know what other people know? (rough cut)

…without talking to them, of course.  [Note: This has been sitting in my queue since September; I’m going to publish it as-is so it counts as “done.”]

  1. Papers (external)
  2. Reports (internal)
  3. Blogging

Blogging is like talking to them, but what’s the impetus to get a blogging (internal or external) program going?  The NSF problem: how do you know it will work (i.e., help everyone know what everyone else is good at) without doing it first?  Blogging as a fun part of work, not as a chore.


  • to help make skills more widely known in-house
  • internal development
  • internal culture
  • not aimed at promotion of organization

    • however, good bloggers are good ambassadors to the public and future partners
    • external blogging is useful to draw in experts from outside the organization
  • Good points:
  • More good points:

Time commitments and return.

Personality of bloggers and readers–some people like to write, some like to read, some are a mix.  Some would rather just talk to you.

Do some searching on this, maybe case studies are out there?

This is not what I am talking about (internal blogging for an external blog).

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